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Sagaboi Village

Ukrainian accessories brand ETAPE has partnered with SAGABOI - creatively directed by Geoff K. Cooper - for a selection of beautiful bright bags adorned with the brand’s village print motif, which have been hand-painted by Ukrainian artists in Kyiv. The collab was launched at BANTOF Soho during London Fashion Week in September 2023.
The bags debuted on the SAGABOI's SS24 runway to rave reviews. Cooper drew inspiration for the collection from studying the migration of people, and the imagined and real responses to cultures being introduced to new spaces. This was the starting point of ETAPE’s and SAGABOI’s collaboration. Channelling the parallels of the Windrush generation, who 75 years ago this year, arrived as immigrants invited to the UK to start a new life - and the forced migration of Ukrainian people to the UK due to the war - the collab was birthed.
Sagaboi’s Village Print - a captivating blend of high-definition colours, layered island architectural motifs, lush Caribbean flora, rustic light poles, and the intricate charm of West Indian brickwork - takes centre stage on ETAPE’s superb leather Mimi bags.
“We wanted to create something positive from the similarities between Windrush and what is happening with Ukraine today. This collab is literally a bright and positive memento celebrating migration while supporting artists in Ukraine. Due to people migrating to other shores to start anew, great contributions to the creativity and culture of the spaces where they end up, occur.” says Cooper. The bags are available for pre-order and purchase on ETAPE’s and SAGABOI’s websites.

ABOUT SAGABOI
Sagaboi is a fashion label Linked to the Caribbean subculture “saga boy” (a West Indian word meaning “a playboy” or someone who dresses in an extremely fashionable and stylish manner) which surfaced in the 1930s as a form of masculine rebellion through fashion. The brand is inspired by the Caribbean region’s culture, diaspora, history, lifestyle, people and practices, and draws energy from its interconnectedness with global happenings and pop-culture, both present and past.

ABOUT ETAPE
"Capturing simplicity" is the concept that inspires the designers of the ETAPE brand to create small masterpieces for their customers. Laconic and clean lines in each collection of shoes and bags emphasise the minimalist beauty of each model of the ETAPE brand. https://etape-maison.com

ABOUT SAGABOI VILLAGE PRINT
The Sagaboi Village print is an artistic masterpiece that beautifully captures the essence of the Caribbean. Designed to evoke the true spirit of the islands, the print showcases a delightful fusion of tropical references and iconic West Indian architecture and flora. The Sagaboi Village print is a captivating blend of high-definition colours, layered island architectural motifs, lush Caribbean flora, rustic light poles, and the intricate charm of West Indian brickwork –– all woven together in an enchanting pattern. Visages of Caribbean board houses, bars, and churches playfully dance alongside swaying coconut and banana trees, manifesting a unique design that transports one to the heart of the Caribbean's vibrant and rich culture.